Optional audience measurement

Google Analytics is loaded only after you choose Accept analytics on an eligible public store page. Declining does not affect browsing or shopping. You can change or withdraw your choice using Analytics preferences on public store pages.

This optional measurement covers anonymous visits to the home page and public product and category pages. It excludes signed-in visits, cart, checkout, orders and account pages. Our collector sends the public page path without query strings or fragments, a fixed store title and the external referring site only. It does not send form contents, names, email addresses, phone numbers, order details or private links. Google receives normal connection information when its tag loads and uses a pseudonymous analytics cookie with a configured lifetime of 90 days. The consent choice is stored in your browser.

Advertising storage, advertising personalization and Google Signals are disabled. Automatic form and outbound-link measurement are disabled. Withdrawing consent stops future collection and removes this collector’s Google Analytics cookies; it does not erase reports already processed by Google. See Google’s privacy policy for its processing information.